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Pro Plan Senior Medium & Large Breed Bright Mind Chicken Dry Dog Food

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Pro Plan Senior Medium & Large Breed Bright Mind Chicken Dry Dog Food
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Pro Plan Bright Mind Medium & Large Adult 7+ is a breakthrough innovation in canine nutrition specifically designed to nourish your senior dog's mind.

When your dog reaches maturity, their body begins to undergo age-related changes. From less interaction with you, to lower engagement in daily activities, there are many signs your dog may be aging. Pro Plan Bright Mind was created out of proprietary research that shows enhanced botanical oils provide an efficient fuel source for the brain in dogs aged 7+ helping naturally nourish their minds to help keep them active and alert for longer.

Pro Plan Bright Mind contains an exclusive blend of nutrients, shown to promote memory, attention and trainability in dogs 7+.

As well as nourishing their brain, Pro Plan Bright Mind Adult 7+ supports healthy aging with key nutrients to promote a healthy immune system, teeth and joints. It is made with real chicken to ensure your senior dog loves and looks forward to each mealtime.

Pro Plan Bright Mind, is an innovative dog food at the cutting edge of nutritional science, specially formulated for dogs 7+.

Key Benefits:

  • Dry food for Medium & Large Breed Adult Dogs 7+
  • Contains enhanced botanical oils with medium-chain triglycerides, shown to promote mental alertness and sharpness in dogs 7+ with visible results within 30 days
  • Contains brain supporting nutrients for cognitive health: breakthrough blend that promotes memory, attention and trainability
  • Specially developed by vets and nutritionists to meet the unique nutritional needs of aging dogs and support healthy aging
  • Supports a strong immune system: high in antioxidants including Vitamins C & E
  • Supports joint health and mobility: EPA and DHA from fish to keep them active as they age
  • Dental health: kibble designed for medium & large dogs for a natural brushing effect
  • Natural ingredients: including Chicken as the first ingredient, and no added artificial colours, flavours or preservatives

Help your dog think more like they did when they were younger with the nutritional breakthrough of PRO PLAN BRIGHT MIND Adult 7+.

Feeding Guidelines:

Weight of Dog 1hr Activity 1-3hr Activity
10-25 kg 155 - 285g 175 - 325g
23-35 kg 285 - 355g 325 - 410g
35-45 kg 355 - 420g 410 - 485g

Over 45g with up to 1hr activity add approximately 30g of food per additional 5kg of body weight

Over 45g with 1-3hr of activity add approximately 32g of food per additional 5kg of body weight

Nutritional Analysis:

Nutritional Composition
Crude Protein 29.00%
Crude Fat 14.00%
Crude Fibre (Max) 5.50%
Salt (Max) 1.80%
Glucosamine (Min) 400 mg/kg
Omega 3 Fatty Acids (Min) 0.20%
Omega 6 Fatty Acids (Min) 1.50%
Metabolizable Energy (ME) 3.67 kcal/g


Chicken, dehydrated chicken, rice, oats, maize protein meal, barley, medium-chain triglyceride botanical oil (MCT oil), pea protein, animal digest, wheat, vitamin, mineral, amino acids and natural flavours (including calcium, phosphorous, sodium, chloride, potassium, magnesium, manganese, copper, zinc, iron, iodine, selenium, vitamin A, vitamin B1, vitamin B2, vitamin B3, folic acid, vitamin B5, vitamin B6, vitamin B12, vitamin C, vitamin D, vitamin E, choline) beet pulp, animal fat preserved with mixed-tocopherols (form of vitamin E), dehydrated fish, fish oil and antioxidants.

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